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Network is Your Customer Five Strategies to Thrive in a Digital Age
ISBN: PB: 9780300188295, Yale University Press, January 2013
336 pp., 23.4x15.5 cm, 15 black&white illus.
There is no shortage of books about digital media, but what has been missing is a strategic take on how business owners can utilize the most powerful asset of the digital age: customer networks. Whether shoppers, business clients, charitable donors,...
PB:
£15,00
QTY: