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America

Business & Economics

Engineered to Sell European Emigres and the Making of Consumer Capitalism

Logemann Jan L.

ISBN: PB: 9780226660158, ISBN: HB: 9780226660011, University of Chicago Press, November 2019
352 pp., 22.8x15.2 cm, 21 halftones, 1 table

The mid-twentieth-century marketing world influenced nearly every aspect of American culture – music, literature, politics, economics, consumerism, race relations, gender, and more. In "Engineered to Sell", Jan L. Logemann traces the transnational ca...

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£28,00

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£79,00

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Business & Economics

America

Trams or Tailfins? Public and Private Prosperity in Postwar West Germany and the United States

Logemann Jan L.

ISBN: HB: 9780226491493, University of Chicago Press, January 2013
352 pp., 23x15 cm, 1 figure, 8 tables, 12 halftones

In the years that followed World War II, both the United States and the newly formed West German republic had an opportunity to remake their economies. Since then, much has been made of a supposed "Americanization" of European consumer societies – in...

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£42,00

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